The editorial team at imsoup.com decided to test YouTube Live Streaming versus normal YouTube Uploads And Google Hangouts.
In a very short but informative case study it was found that both Google Hangouts and YouTube Live Steam videos ranked within minutes and that normal YouTube uploads needed some additional social interaction, views and comments.
The case study was run by Anthony Hayes from KISS Internet marketing, and he commented,
The keyword phrases tested were not hugely competitive, but the case study was designed to give us quick feedback. There wasn’t much difference between the Google Hangouts and the YouTube Live events, but to keep the rankings there has to be some real social interaction from social shares and YouTube and Google plus comments and views.
Hayes, is about to release his 5th software tool from his Alpha brand.
This one being Live Stream Alpha, which live streams to multiple platforms including YouTube Live events, Google Hangouts and more.
